Digital Marketing

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Strategy First

Operating Without A Sound Digital Marketing Strategy is much too common today.

A robust digital marketing strategy is the foundation of any successful business in today’s technology-driven marketplace. It ensures your efforts are targeted and creates a consistent brand magnet across platforms while driving measurable results. Without a clear strategy, businesses risk wasting resources, missing opportunities, and falling behind competitors.

Jeff Turnbow's Principles of Creating a Winning Edge in Digital Marketing

Jeff Turnbow’s digital marketing philosophy is centered on delivering measurable outcomes through strategic clarity and precision. Over 20 years is marketing and innovation training provides Jeff with the powerful winning duo: Tech + Human Experience.  His principles for achieving a winning edge include:

Begin with the End in Mind
Success starts with a clear vision of the desired outcome. Jeff emphasizes defining specific goals—whether it’s increasing leads, driving sales, or building brand loyalty—and structuring the strategy to achieve those outcomes efficiently.

Omnichannel Marketing Strategy
An effective digital presence demands visibility across multiple platforms. Jeff advocates for an omnichannel approach, ensuring that every customer interaction—whether on social media, email, or paid ads—is unified and delivers a seamless experience.

Concentration of Tactics While Testing New Approaches
Jeff’s approach focuses on honing in on proven tactics that yield results. Simultaneously, he encourages testing innovative strategies to identify new opportunities, balancing reliability and innovation.

Double Down on What Works
Jeff advises increasing effort and budget to amplify results when a tactic proves effective. This disciplined approach ensures resources are allocated to strategies that drive the highest return on investment and avoids the common "diluted strategy".

AI as a Core Component
Integrating AI to enhance marketing strategies is at the heart of Jeff Turnbow’s philosophy. By leveraging AI-driven tools, he helps businesses optimize campaigns, gain deeper insights into customer behavior, and automate repetitive tasks, freeing up resources to focus on creative and strategic growth. This blend of strategic planning and AI innovation has consistently delivered transformative results for small and large businesses.

An Invitation to Learn More
Jeff Turnbow’s digital marketing and AI expertise is helping businesses across industries achieve remarkable growth.

Invite Jeff to speak at your next event about AI for Business Strategy or schedule a personalized consultation to explore how his proven strategies, including AI integration, can drive success for your organization. His team at Salem Media can work with you to plan and reach your goals.
Contact Jeff
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Search Engine Optimization (SEO)

Jeff Turnbow is an experienced search engine optimization (SEO) services expert to help your business increase its online visibility and drive more qualified traffic to your website. His deep understanding of search engines and data-driven approach will help your business soar in Google and AI Search.

Turnbow can provide research and data about your business, competition, and industry in order to recommend a successful SEO strategy.

 
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PPC/Paid Search - Google, Bing, and Social

Excellent Human Strategist-
Turnbow and Salem Media use advanced data, automation, AI, and human strategists to lead your search efforts to victory.
 
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Advanced Social Media

Social media has become an essential part of any comprehensive digital marketing strategy.

Jeff Turnbow Certifications

Certification - AI For Business Strategy, MIT / Sloan School of Business
Certification - Advanced Social Media Strategy, Harvard University
Certification - Social Selling, Cornell University
Certification -Sandler Sales Institute
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Reputation Management

Your online reputation is an essential part of your overall brand image.

Reputation Management
Franchise Reputation Management
Reputation Repair
Content for Reputation

Request a FREE Reputation Analysis
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Branding

Jeff understands the importance of a strong brand in today's competitive market. Branding services are designed to help businesses of all sizes establish and maintain a cohesive and consistent brand identity that resonates with their target audience.

Jeff has over 20 years of experience working with startups and some of the nation's largest brands.

 
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Contact Jeff Turnbow 
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